Dr. Heung Wah Wong

Associate Professor,

Global Creative Industries Programme,

The University of Hong Kong

I am the founder and creator of the Global Creative Industries program (commenced 2012) at the University of Hong Kong, where I am the associate professor at the School of Modern Languages and Cultures at the Faculty of Arts. Prior to that, I taught Japanese Studies at the same university for sixteen years.

Research Interest

Anthropology of business | Globalization of Japanese popular culture |

Western social thought | Comparative study of Japan and China

Area of Expertise

Production of culture | Creative industries in East Asia |

Japanese companies and management | Japanese companies in Greater China | Globalization of Japanese popular culture | Hong Kong popular culture

"The ultimate challenge for us therefore is to understand how individual behaviors are ordered but not prescribed by culture."

Latest Publications

Censorship in Japan

By Heung Wah Wong, Hoi-yan Yau

Routledge, 2020.

Tradition and Transformation in a

Chinese Family Business

By Heung-Wah Wong, Karin Ling-fung Chau

Routledge, 2019.

The Japanese Adult Video Industry

By Heung-Wah Wong, Hoi-yan Yau

Routledge, 2017.

Japanese Adult Videos in Taiwan

By Heung Wah Wong, Hoi-yan Yau

Routledge, 2014.

Japanese Bosses, Chinese Workers

By Heung Wah Wong

Routledge, 2014.

Dismantling the East-West Dichotomy:

Essays in Honour of Jan van Bremen

By Joy Hendry, Heung Wah Wong

Routledge, 2006.

Contact Me


Room 1055, Run Run Shaw Tower, Centennial Campus

The University of Hong Kong

Pokfulam Road

Hong Kong